Young and well-off customers are less loyal to their banks

On the 07.10.20 at 8:01AM


Pauline Armandet

A study found banking customer attrition of 5.5% in 2019 in Europe, up from 4.8% in 2018. This trend is likely to continue after the crisis.

Bain & Company, a consulting firm, on 9 July presented the findings of its annual survey on retail banking customer mobility.

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